Gerard O'Neill

This is my sister's Shopify store, which sports a theme that I built from scratch. I had never worked with Shopify before, but my sister wanted to move her store off of Etsy* in order to reduce her operating costs.

The site was mostly designed by someone who my sister hired, though I took some creative liberties in order to make it more responsive and more e-commerce-like, given that the designer had more experience with graphic design than web design.

* The irony of me—a former Etsy employee—helping my sister leave the platform is not lost on me.